In San Fran, even fumbles have aftershocks.
What did they know, and when did they know it?
As chronicled on last night’s “Outside the Lines” on ESPN, a lot of the heat directed at the San Francisco 49er’s over their media training video has to do with timing. Apparently, the top brass had known about the video for months with no repercussions.
Uh oh.
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[...] However, the in-house media training video backfired big time. The humor of the “How Not To” approach was completely lost on the diverse Bay audience, which did not warm up to stereotypical portrayals of gays and Asians in a sensitivity video. All humor was lost when it was discovered that top brass sat on the tape for months, and didn’t press for heads to roll. [...]
Pingback by Accentuate the Positive, 2.0 » AtP2: How NOT to do media training — March 21, 2006 @ 11:18 pm
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