http://positiveposition.com/blog/2005/06/07/update/ A NEW and IMPROVED rant about the good, the bad, and the ugly in public relations. Mon, 13 Oct 2008 00:53:47 +0000 http://wordpress.org/?v=2.3.3 http://positiveposition.com/blog/2005/06/07/update/#comment-3494 Accentuate the Positive, 2.0 » AtP2: How NOT to do media training Wed, 22 Mar 2006 05:18:49 +0000 http://positiveposition.com/blog/2005/06/07/update/#comment-3494 [...] However, the in-house media training video backfired big time. The humor of the “How Not To” approach was completely lost on the diverse Bay audience, which did not warm up to stereotypical portrayals of gays and Asians in a sensitivity video. All humor was lost when it was discovered that top brass sat on the tape for months, and didn’t press for heads to roll. [...] […] However, the in-house media training video backfired big time. The humor of the “How Not To” approach was completely lost on the diverse Bay audience, which did not warm up to stereotypical portrayals of gays and Asians in a sensitivity video. All humor was lost when it was discovered that top brass sat on the tape for months, and didn’t press for heads to roll. […]

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