A fixture in Birmingham television for more than 25 years, Jones is the recipient of more than a dozen professional honors as a videojournalist. Now retired from the day-to-day grind of daily news, Jones is a principal of Songer Jones Media, a full-service video production and editing company.

Rominger built a successful career in television news, with a well-respected body of work in the Huntsville and Birmingham television markets. A graduate of the Grady School of Journalism at the University of Georgia, Rominger left television news late last year, and now operates Rominger PR with his wife Andrea. Rominger’s work both on and off camera provides his clients the benefit of multiple perspectives on issues of reputation management and promotional marketing.

A 16-year broadcast news veteran, Pigott has mentored and coached hundreds of businessmen, law enforcement officers, and educators through Positive Position Media Consulting. Pigott won numerous awards for his writing and reporting, and now uses that knowledge to help organizations tell their story. Pigott, now the communications director for the American Red Cross in the southeastern U.S., is a nationally recognized expert on crisis communications and the use of cutting-edge social media tools to build proactive relationships with the news media.

Ike Pigott

Atticus Rominger

Stew Jones

Availability:

Please get in touch with us about any pricing or availability questions. Content is always tailored specifically for individual clients, because your employees deserve real-world examples. The seminars typically run 3 hours, but the length can be adjusted to meet your schedule.

Pricing is negotiable, and is generally based upon time, class size, and repeat business.

E-mail:
info@positiveposition.com

Phone:
205 447-4468

Personal Interview Coaching:  A new you. An image you want, that furthers your goals.Self-examination is always tough, and even more so when you see yourself the way the lens does. If you feel like there is a disconnect between what you are trying to say, and the perception you leave your audience, then individual coaching may be for you. These intense sessions help you break the bad physical and mental habits that get in the way of your message. Telling the truth is no advantage when performance shortfalls harm your credibility,

Learn:

• The importance of non-verbal communication, and how your body betrays your confidence.
• Which stances and postures allow you to retain authority, comfort, and control.
• How to reach a state of mind where you can both be genuine and look genuine.
• How eye contact makes the difference between saying something and delivering it.
• The tactics the interviewers don’t want you to know.
• How to make sure your best answers get the most attention.

Modern Media Seminar: The truth. Unfiltered.

If your only exposure to how “the media” works is through television and movies, then you need to hear this seminar. The old romantic notions about the news industry have all but faded away. You need to know how modern newsroom employees go about their jobs, and their daily routines. This seminar is filled with the advanced inside information that can put you ahead in the race for a Positive Position. A working knowledge of how news gets made can make you or break you.

Learn:

• The many kinds of people that make up a newsroom. What they do, and how they do it.
• How real decisions get made, and why some stories will never make air.
• Which “ears” in the newsroom you need to bend to get your message a fair hearing.
• How to time your approaches when you want coverage.
• The real timing of a newscycle, so your response doesn’t miss a deadline.
• How to ensure that your message gets across, and your Positive Position stays intact.

“Putting Out the Fire”: Organization-saving advice that will keep a bad situation from getting worse.

Somewhere, somehow, sometime… there will be a tragic turn in your organization. It might be directly related to the work you do — it might be on the fringes. But HOW and WHEN you deal with the media onslaught will determine the long-term posture of your organization. What you do in the first few minutes after a “disaster” may not change any minds that day, or even the next week… but it can improve your long-term posture and community standing.

Learn:

• Who are “The Media”, and what do they do?
• The different types of news media, and their different needs.
• Guidelines on how to deal with reporters and photographers, so you don’t make a bad situation worse.
• How to take control of an interview, and avoid intimidation.
• How to draft and communicate a “key message.”
• How to appear more confident (and credible) on camera.

** This seminar makes for a great introduction to the material presented in the “Modern Media Seminar.”

“Putting Out the Fire”: Organization-saving advice that will keep a bad situation from getting worse.

HOW and WHEN you deal with the media onslaught will determine the long-term posture of your organization. (A great introduction to the material presented in the “Modern Media Seminar.”)

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Modern Media Seminar: The truth. Unfiltered.

If your only exposure to how “the media” works is through television and movies, then you need to hear this seminar. The old romantic notions about the news industry have all but faded away. You need to know how modern newsroom employees go about their jobs, and their daily routines. This seminar is filled with the advanced inside information that can put you ahead in the race for a Positive Position. A working knowledge of how news gets made can make you or break you.

---

Personal Interview Coaching: A new you. An image you want, that furthers your goals.

Self-examination is always tough, and even more so when you see yourself the way the lens does. If you feel like there is a disconnect between what you are trying to say, and the perception you leave your audience, then individual coaching may be for you. In intense sessions, we break the bad physical and mental habits that get in the way of your message. Telling the truth is no advantage when performance shortfalls harm your credibility.

News travels at the speed of light… and bad news travels even faster. Your “trial-by-fire” may well be a “trial-by-media.”

You’ll never know when that bad news will strike, and the reporters and live trucks won’t be far behind. In most instances, there are few things you can do to make the situation better… and many that can make them worse.

Do nothing…? That’s the worst choice.

The old playbook used to call for “No comment.” Unfortunately, “no comment” won’t kill the story — it just gives other people the chance to decide for the news consumer how to interpret your tragedy.

Positive Position Media Consulting removes that fear by taking you inside the process of how news becomes “news of the day.” We offer valuable insights on how to respond to interviews in emergency situations - and how you can craft the messages that instill confidence.

You won’t know when… You won’t know how… but you will need this information, to prevent an adverse situation from becoming worse.

Anyone who has a stake in ensuring a long-term “Positive Position” for a company or organization can benefit from our training. Because news travels at the speed of light, you need to have this information in the hands of the middle managers most likely to be on the “front lines” of a news event:

• Educators-school boards, superintendents & principals
• Managers-private & government
• Elected officials
• Emergency responders-police & fire

When it comes to the news, a “Positive Position” can be measured in a number of ways:

• Your ease in getting coverage for good events.
• Your ease in earning trust when bad events occur.

But the easiest way is…

• The face someone makes when they hear the name of your organization.

With few exceptions, you only have time to make one impression on the hundreds of thousands of news consumers in your market. Make it the right one, and leave in as positive a position as possible.

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